Websites & business systems · Toronto

Websites that win the work. Systems that run it.

A website your customers trust, joined to one system for your enquiries, jobs, bookings and invoices. Built around how you work, and yours to keep.

01 Your website · what customers see

brookvalewater.ca
BrookvaleServicesSectorsClient login

Water hygiene for commercial buildings

Safe water, certified on schedule.

1,200+ sites tested48h lab results24/7 certificates online

Request a quote

What does your building need?

02 Your HQ · what you see

hq.brookvalewater.ca

Enquiries

Every request, from first message to paid

Live
New enquiries3
Quotes outC$14,620
Site visits11
New1
Quoted2
On site1
Certified2
Waiting for the next enquiry
Harbour TowerRisk assessment
St. Clair ClinicSampling · C$2,150
Oakwood HotelTank cleaning · C$2,900
Kingsway SchoolFri 08:00 · Aisha K.
Lakeshore GymAll clear · next May
Bay St. OfficesAll clear · next Jun

Activity

  1. --:--:--Everything that happens lands here, as it happens.

A working demo. Type your name, request a quote, and watch your HQ.Nothing leaves this page

Monday, 08:12

Nine apps. Three inboxes. One very long Monday.

Monday, 11:40

Every app knows a little. None of them knows the whole job.

Then

Everything moves into one place.

Tuesday, 08:12

One screen. The whole business.

0Apps open
0.0Hrs retyping / wk

How we work

“We've always done it this way.” Until now.

We map how your business really runs, build the system around it, and point out the fixes you didn't know to ask for.

C$2,495

Systems from

2–6 wks

To first release

C$0

Per-seat fees

01Retyping web enquiriesThey land in the CRM, already answered.
02Chasing deposits by textTaken the moment they book.
03Invoicing on Friday nightSent when the job's marked done.
04“Did you get my email?”Customers check their own portal.

One Tuesday, handled.

Tap a time to open it

A plumber reading a message beside his van at dawn
New enquiry07:58
Hartley residence · burst pipeAuto-reply sent · added to CRM
07:58

The lead lands before the van leaves.

An overnight website enquiry is already in the CRM, and the customer has had a reply in your words.

Build your system

Choose the parts. Watch it take shape.

Eight parts, one system. Start with whatever is costing you the most time and add the rest as it pays for itself.

01 · Your kind of business

Shown as Brookvale Water Hygiene, an invented business, branded the way yours would be.

03 · The parts you need
hq.brookvalewater.ca
TUE 17 NOV · 08:12

Good morning, Nadia.

Tuesday 17 November · 4 engineers out · 23 lab results waiting

The morning brief4 to look at
  • 23 lab results came in overnight. 21 are all clear and 2 need your sign-off.

  • Harbour Tower is due its annual retest in 9 days and the visit isn't booked.

  • Oakwood Hotel is 14 days late on C$2,900. A polite reminder is drafted.

  • Marco is 4 minutes from Kingsway School. Two nearby jobs could move to today.

Jobs today93 done · 6 on the road
Certificates due12in the next 30 days
Collected · NovC$27,48012% up on October
Reply time6 minwas 4 hours by email
Today
07:30Water samplingHarbour TowerSRSam R.On site
08:00Risk assessmentKingsway SchoolAKAisha K.Travelling
10:15Tank cleaningOakwood HotelMDMarco D.Booked
13:00Annual retestBay St. OfficesSRSam R.Booked
15:30Lab sign-offBrookvale labNPNadia P.23 waiting
Needs attention4
Lab2 samples over the action level at St. Clair Clinic
OverdueINV-1049 · Oakwood Hotel · 14 days late
RenewalLakeshore Gym's certificate expires in 6 days
FleetMarco's van is due a service on Friday

Your system

6 parts · 2 phases

Phase 1

from C$2,495

First release

2–6 weeks

Talk this through

Everything in the preview works: open the menu, clear the brief, move a job, switch an automation off. Invented businesses and sample numbers. Your fixed price comes in a written proposal.

Hydracare Oil Services✦Hockey FUNdamentals✦Cinema Systems✦Balmy Beach Club✦SilentBid✦Villa Verde✦Mr. Blacktopp✦Avon Displays✦Beaches Local✦Hydracare Oil Services✦Hockey FUNdamentals✦Cinema Systems✦Balmy Beach Club✦SilentBid✦Villa Verde✦Mr. Blacktopp✦Avon Displays✦Beaches Local✦

Three ways to run a business

Only one of them pays you back.

Most small businesses end up on spreadsheets or on software built for a company ten times their size. Here's what each really costs over three years, once you count the hours it eats. Move the sliders to your own business.

5

Off-the-shelf software charges for every seat.

12 h

Retyping, chasing, hunting for the latest version. Team-wide.

C$35

Wages, or what you'd earn doing the real work instead.

01

Spreadsheets & sticky notes

Free to start. Costly to keep.

True cost over 3 years

C$68,170

Software
C$0
Build & setup
C$0
Website & hosting
C$2,700
Time lost to admin
C$65,470

How much you use

Scattered across files, notes and inboxes

  • Fits how you workYours, but fragile
  • Easy to use every dayFine, until it grows
  • No double entryRetype everywhere
  • Invoices and follow-ups send themselvesYou remember
  • Customers can check on things themselvesThey email you
  • Cost stays flat as you hireNothing to pay
  • You own itYour files
  • Your website is part of itA separate bill

2/8

Cheapest on day one. The bill arrives as hours.

02

Big off-the-shelf software

Hundreds of features. You use a handful.

True cost over 3 years

C$71,883

Subscriptions
C$25,128
Setup & training
C$1,500
Website & hosting
C$2,700
Time lost to admin
C$42,555

How much you use

Paying for everything, using a sliver

  • Fits how you workYou adapt to it
  • Easy to use every dayMenus within menus
  • No double entryIf the apps connect
  • Invoices and follow-ups send themselvesOn a pricier tier
  • Customers can check on things themselvesPaid add-on
  • Cost stays flat as you hirePer seat, per month
  • You own itRented, locked in
  • Your website is part of itAnother subscription

0/8

Per seat, per month, rising with every hire.

Best value

03

A whizzy system

Made to measure. Yours to keep.

True cost over 3 years

C$16,323

Hosting & care
C$4,644
Build
C$3,495
Your website
Included
Time lost to admin
C$8,184

How much you use

Built from your own list. Nothing extra

  • Fits how you workBuilt around you
  • Easy to use every dayOnly what you use
  • No double entryOne record, one place
  • Invoices and follow-ups send themselvesBuilt in
  • Customers can check on things themselvesYour own portal
  • Cost stays flat as you hireNo per-seat fees
  • You own itCode, data, domain
  • Your website is part of itBuilt and hosted in

8/8

One fixed build. No per-seat fees, ever.

Your numbers, 36 months

It can pay for itself in 3 months.

If it does, you keep the difference: about C$51,847 less than spreadsheets and C$55,561 less than off-the-shelf software, over three years.

SpreadsheetsOff-the-shelfwhizzy
Break-even · month 3
You keep this
Cumulative cost, build and subscriptions plus the value of the hours still lost to admin.
How we worked this out+

Time lost. Your admin hours, times the value of an hour, over 36 months. We assume spreadsheets lose all of them, off-the-shelf software recovers about a third (the rest goes on double entry and finding your way around), and a system built around your process recovers nearly all of them (about seven eighths).

Off-the-shelf. C$90 per person per month for the CRM, plus C$248 a month of add-ons for booking, invoicing, a client portal and automation, and C$1,500 for setup and training. Typical retail prices, not any one vendor's.

whizzy. A C$3,495 build and C$129 a month for hosting and care, whatever the team size, and it includes your website. Spreadsheets and off-the-shelf software are charged C$75 a month for a separate website, hosting and upkeep (switch that off above if it doesn't apply). Your quote depends on what you need; systems start from C$2,495.

Not counted. Lost enquiries, forgotten invoices, mistakes and the cost of switching later. All of them make spreadsheets and big software look better than they are. The hour split is an estimate, so use the sliders, and we'll check it with you on a call.

Let's talk about your Tuesday.

A free 30-minute call about how your business runs today. Bring a problem; leave with a straight answer and a clear next step.